REDWOOD CITY, Calif. — JuicedHybrid.com, a sponsor in the Sprint Cup Series with Hall of Fame Racing’s No. 96 car, is joining together with Hall of Fame to further the team’s green initiative.
In an effort to offset the No. 96 team’s carbon footprint, a green associate sponsorship partnership was developed for the first 18 races of the Sprint Cup season among Hall of Fame Racing, Ask.com — primary sponsor on the No. 96 car — and JuicedHybrid.com, the leading supplier of auto accessories for hybrid cars and trucks.
“As a hybrid automotive accessories business that really cares about the environment, we are excited to expand our green initiative into NASCAR with the support of Ask.com, Hall of Fame Racing and Ford,” said Paul Goldman, JuicedHybrid.com’s chief executive officer. “Not only does this initiative allow us to offset the carbon emissions of the No. 96 team, but it provides us a platform to bring this vital message to the attention of NASCAR’s 75 million fans.”
The program will measure and offset carbon emissions for the No. 96 Sprint Cup entry during each practice session, qualifying session and the race. It will also offset the carbon emissions for the No. 96 transporter and Bobby Labonte‘s travel to and from each NASCAR race.
Carbon offset is a certificate representing the reduction of one metric ton (2,205 pounds) of carbon dioxide emissions, the principal cause of global warming.
“Our company is proud to be part of NASCAR and to support this important step in helping the industry make progress in protecting the environment,” said Jim Safka, Ask.com chief executive officer.
The amount of the emissions created during standard racing activities of the No. 96 Ford will be offset through investments made by Ask.com and Juicedhybrid.com in clean energy projects such as solar energy and wind farms by purchasing credits though TerraPass. These projects result in verified reductions in greenhouse gas emissions.
In support of additional efforts to address the environment, NASCAR is developing an industry-wide green initiative led by Dr. Mike Lynch. The initiative will include the sport’s various stakeholders and will seek to mobilize the NASCAR fan base in this important issue.
June 4, 2009
Ten years ago, hybrids were little known. Ten years from now, they may represent one in five new vehicles sold in the U.S. A new study by J.P Morgan estimates that hybrid vehicles will account for almost 20 percent of US vehicles sales and 13 percent globally in 2020. Motor Authority notes: “Today hybrids make up a little less than 1% of the cars sold around the world, totaling about 480,000 in 2008 — most of those in the U.S. That leaves a lot of growth to be done by 2020, but with ever-stricter emissions rules, more favorable incentives and higher fuel economy standards, the hybrid will soon be getting an even push from both consumers and government.” J.P. Morgan also says that the proliferation in hybrid sales will significantly drive down the cost - from $5,667 more than their usual standard counterpart today to $1,890 in 2020…. Honda has announced it will roll out a hybrid version of its Fit subcompact in the fall of 2010, about a year and a half before its originally scheduled due date. The company is looking to”tap growing demand for low-emission vehicles.” Honda has said it plans to launch three more low-cost gas-electric hybrids by 2012, starting with the sporty CR-Z … Ferrari is considering a hybrid-electric propulsion system for road cars, which would also incorporate an all-wheel drive system. The company already uses a hybrid system in its Formula One race cars and has filed for patents for the system for its road cars. “Vroom, vroom” is all we have to say.
June 4, 2009
One of the most cost effective ways to improve performance and fuel economy is to improve engine airflow. You may not have put much thought into your vehicle’s air filter, but actually air filters can make a tremendous difference in the life and general performance of any hybrid car or truck.
Air Filters are an essential component of the air intake system and tasked with trapping any dirt or debris from entering the engine. Dirt can cause a great deal of damage. Stock or OEM air filters are made of cotton, paper, or gauze and are considered low technology. Though they stop around 99% of particles out these filters do not maximize fuel economy or performance.
K&N filters are some of the most popular performance air filters we sell for around $40 to $50 dollars. They allow for more air flow while still providing better filtration than an original equipment or OEM filter. Increased air flow means increase horsepower and acceleration. Since your engine will be operating more efficiently there will also be fuel economy gains.
K&N filters are also washable and reusable and can go up to 50,000 miles before they need cleaning. Stock paper air filters need to changed about every 8000 miles and ultimately cost you more in the long run in replacement cost and fuel economy losses. The environment will thank you for using a reusable air filter as you can prevent used paper air filters from piling up in land fills. K&N filters come with a one million mile warranty and last the life of your vehicle.
Changing air filters is very easy to accomplish. The air filter is not held in place by any clamps or screws. Simply open the case, remove the actual air filter and place the new air filter in the space where the old air filter was housed.
The benefits and cost savings of using a reusable performance air filter are clear.
priusaccessories
June 4, 2009
